Giant Shark Bait Stunt Promotes TV Launch

By on Tuesday, October 1, 2013

To promote their upcoming broadcast of Sharknado – Prime TV in Auckland (NZ) have baited a giant fish-hook with a life-size model cow and suspended it from a crane over a shopping centre.

This is pretty much the perfect way to promote a B-movie about sharks falling from the sky after being caught up in a giant tornado.

cow

Agency: Draft FCB Auckland

Via: Best Ads On TV

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