Smurfs invade the streets of Rome!

By on Tuesday, June 25, 2013

The team behind The Smurfs 2, which premieres in Rome this month, found a sure-fire way to let the world know the blue critters are back, as over 4,000 of them were scattered across the city in a fantastic photo stunt.

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As well as marking Global Smurf Day (who knew that existed?), the awesome shots were used to publicise the upcoming film, out in Italy on September 26th.

THE SMURFS 2

THE SMURFS 2

 

 

 

 

 

 

 

Tiny models were seen artistically placed in some of Rome’s most iconic locations, with the famous blue of the Smurf army providing a hilariously bright contrast to the antique, muted tones of the city’s sights.

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THE SMURFS 2

 

 

 

 

 

 

 

This is one of those PR stories where a picture paints a thousand words: the images alone are priceless and enough to capture the public’s imagination.

THE SMURFS 2

I don’t think a single person in Rome would fail to realise the second installment of the movie will soon be hitting their streets!

Picture credit: mymodernmet.com

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