Journalists ‘bribed’ in brilliant Dictator DVD release stunt
By Rich Leigh on Wednesday, August 8, 2012
To promote the release of Sacha Baron Cohen’s The Dictator on DVD, media outlets have received a cash bribe along with a letter ‘signed’ by Admiral General Aladeen thanking them in advance for their ‘5 out of 4 star review’ of the movie.
Here’s the full letter below – it’s brilliant…
Source: Ryan Hyman and Zoo Magazine
Involved agency: Shine Comms