Who Gives a Crap!?

By on Tuesday, July 10, 2012

There’s a man taking a stand  seat (in Melbourne), in an ingenious PR stunt.

Simon Griffiths is not leaving the toilet until he raises $50,000 for the first bulk production of ‘Who Gives a Crap’ – the feel good toilet paper that uses 50% of its profits to build toilets in the developing world. See for yourself here – it’s live.

Ticks all the boxes for me. Not sure what happens when he actually needs the toilet though…


Comments are closed.

Get the best creative brand campaigns directly to your inbox, every Friday!

Hide forever...